Lee Woodrow - Executive Branding Specialist
Lee Woodrow - Executive Branding Specialist
Advanced Resume Writer, Hybrid CV Writer, LinkedIn Expert, Owner & Principal Consultant at Bigger Fish Executive Branding - My Team Delivers More…
Published Jan 28, 2021
So... you've been using LinkedIn to search and connect with Recruiters in order to find the perfect job. You're not alone, in 2021 LinkedIn had over 660 million users in more than 200 countries and territories across the globe, and Recruiters use the platform to find top talent. For the best chance of increasing your network and connecting with influential recruiters in your industry, you need to ensure your first impression is it's absolute best. To do this, I suggest a 3 phase approach, but in this article, I will mainly focus on messaging.
- Completely fill out and optimise your LinkedIn Profile, including professional headshot, banner, optimised title with keywords, full summary, employment history with descriptions, education, skills and endorsements section - again keyword rich, certifications, courses, projects, organisations and more... check out my 'Top 5 LinkedIn tips to make your profile get noticed post here'
- Make a list of all the companies / agencies that you would like to work for. If your serious about your job search, this list will be 50+ companies. Then use the LinkedIn search bar to find the company pages and click the employee's link - this will display a list of all the employees that work at that particular company, from the CEO to the Janitor. Now use the search bar to find specific roles like Recruiter, Talent Acquisition Specialist, Head of Talent, Recruitment Consultant, HR Manager, and Recruitment Manager.
- Next, you need to pick the right professionals to connect with and send them a connection request... This is where you need a simple but effective cold messaging strategy to ensure your connection request does not fall on deaf ears. If they accept your invitation, they'll become a 1st-degree connection.
Keep it Short and Have a Call to Action (CTA)
Nobody wants to read a long message, so keeping your message short and simple is generally the best way to go. Don’t waste time blowing smoke up their arse, or blowing your own trumpet with a list of achievements. Your profile (if optimised, including a handful of recommendations will do that for you).
The real key is to include a call to action. If you don’t know what you want, or make it clear, how will the person reading your note, know how to respond? I would use 'Lets connect' or 'please check out my profile to see how I could help'. Bottom line? When people say you can’t get a job using social media, I laugh, because you can. My clients achieve this every week.
Initial LinkedIn Out Reach Messages
“Hi __________, I noticed that you are a recruiter in the _______ (name of city) area. I wanted to reach out to discuss potentially working together. I’m a ________________________(share your experience) and currently seeking new opportunities. I’d love to find out if I may be a fit for any of your current openings, and I’d also be happy to connect you with other professionals in my field.
“Hi _________, I see that you work for __________(name of recruiting agency). I wanted to reach out because I’m currently exploring new opportunities. I’ve been working professionally in (name of industry) for (number of years), and I’m ready for my next challenge! If you have time, I’d love to talk about whether my background would make me a fit for any openings you have.
“Hi _________, My name is __________, and I’m a __________. Just looking to connect and share with others in the industry at this time. Please check out my profile to see how I can help!
"Hi _________, I saw you mention working with __________ companies here in __________. I am a __________ in __________, and I'm thinking of testing the waters. Can I send you my CV, and maybe we can work together?"
Follow-Up LinkedIn Message To The Recruiter After An Accepted Connection
Thank them for accepting the request.
Mention your interest in a specific role and what you can do to benefit the company they are hiring for. The message should be short, serve one purpose and include a call to action (CTA).
Note: Don’t forget to attach your CV / Resume, and I suggest using a simple signature with your name, telephone number and email address.
"Hi _________, thank you for accepting my connection request. I am interested in putting myself forward for any __________ roles in __________ (name sector) within __________ (name city). Feel free to check out my LinkedIn profile to see if I may be a fit for any of your current openings. Please find attached my CV.
Can we schedule a call to discuss?
Other tools and services to help with your job search
Tealenables you to easily store jobs you're interested in, track your progress, and make your applications stand out. You can bookmark, analyse, take notes and track your job applications all under one roof. I particularly love the keyword identification tool! and did I mention - it's FREE to use.
To help you with composing new messages for applications, Lee suggests usingGrammarly for FREE. Grammarly upholds accurate spelling, punctuation and grammar, but is also clear, compelling and easy to read.Grammarly'ssuggestions help identify and replace complicated sentences with more efficient ones, refresh repetitive language, and strengthen your writing to say what you really mean.
About the Author
Lee Woodrowlives with Multiple Myeloma Cancer, a rare terminal illness, and will be on and off chemotherapy for the rest of his life. Lee publishes online content to help job seekers succeed - if you liked this article and gained benefit, please help support Lee and buy him a coffee on his fundraising page here:https://www.justgiving.com/crowdfunding/teamwoodrow-myelomacancer-nevergiveup
For more job seeker content, followLee Woodrowthe Founder of Bigger Fish and learn how to land more interviews, better job offers and higher starting salaries.